23 ѱмȸ '2009мǻ 10 ' ǥߴ.
Ȳ ȭ= Ҿ ģ ۷ι ķ мǾ ȯ¿ λ, 簡 λ йڿ ôȴ. , 躸 '' 귣尡 Űư űԺ귣 Ī ġ ߴ.
Ȳ мǾ űԺ귣 Īٴ Ȯ ÷ Ȯ븦 귣 ̵ƼƼ ȭ ַϴ , ϰ ð ۿ ַϴ ȭ ַߴ.
ޱ۷ι SPA 漼..ѱ SPA =нƮмǢ Ҹ ۷ι SPA귣 ѱ ߴ. Ŭ, ڶ, , ϸ нƮмǡ Ҹ ۷ι SPA 귣 ġ Ȯߴ.
Ŭδ ̳ '+J' 3 Ϸ 65000 ø 45 忡 1800 ij־ ְ ڷ Ȯǽ ǰ ִ.
ʿ H&M Լ ־ мǾ ǰ ִ. ۷ι SPA귣 缼 Ȯ忡 11 ̷尡 SPA 'Ŀ' Ī, Ŭο о.
ܼ λ ƴ϶ ȭ̡ܽ پ ȭ, θƮ ü ÿ ִ ''(Malling) ο ҺƮ ߴ. Ư, ðҺ ռθ 鼭 ܱⰣ ȭ Ȯƴ.
λ ԵŸ LSC ϻ Ų, 2011 ۵ , īũ, ŵ ťƼ ռθ 20 ̸ ־ ռθ ô ȭ ̴.
м , м ֵ= Ȳ ִ ຸ . 267000 Ǵ мǽ忡 ں° Ʈũ dz ϸ, LGм, ڿ, ̷, SKƮ мǴ ü 16.87% ϸ м ϰ ִ .
м 80 ֵ , Ƶ, ƿ, м ȭ, 귣忡 ̸ Ȯ M&A, ؿܺ귣 ຸ .
ϸ ڻ ǥ 귣 ij־ 귣 '' 20ֳ 귣 丮ġ 20~30 40~50 ϴ '' ܳ, '' Ī ū ŵ״. LGм ں , ٳ μ, Ǫ ǥ μ ̽ ͽ Ű ߴ.
ڿ FnCڿհ ڿհ պ ڿFnCι, ķ긮 ڿм պ ķ긮ڿա װ ڿս Ľ̼, øڳ . ̷ ߱ 1 Ǵ ѱ SPA 'Ŀ' ǿ Īߴ.
ƿ, ְ =Ұ ӿ ǰ ɹ̾Ƽ α α ķΰ Ÿ ȮǸ鼭 ƿ Ը 2븦 Ѿ ְ ô ȴ. 뽺̽ ʷ 4000 ߰ ڿս 30% , 3000 ȴ.
ƿ ū Ư¡ ʰ淮 dz ģȯ ǰ, ķ ǰ ִ. ʰ淮 ģȯ ǰ ݱ ̾ ܿ 淮 ٿе ̾. ķ α ߽ ij־ Ȯƴ. Ϲݱ ȭ Բ ȭ ϴ Ÿ .
Ȳ Ƽ Ӽ=ħü ũ 'īװų' Ҹ Ƽ Ӽ Ȯߴ. Ƽ 10 6000 Ը ߰ ABCƮ 1600 ϰ ְ Ŀ 800 ϰ ִ.
Ƽ α⸦ Һڵ پ 귣, ǰ, ҺϷ ȣϰ 10~20 ʹ ֵϸ鼭 , ij־ Ÿ귣 ߽ ̵߱ ̴.
̵ м, ƮƮ ij־ ֵ=Ȳ ұϰ ̵ ϴ 1020븦 ܳ ̵ мǰ ϴ 2009 ƮƮм '̵'̶ ص ƴ ̵ м Ǵ. Ư ɱ dz ҳô ÷Ǯ Ű , 2NE1 뽺 м ū α⸦ .
ž, ĵƼ G-巡 м . ̵ ϴ '' ο Һü 鼭 귣忡 ̵ , ÿ Ȱߴ. ֿ ȭ ̵ ġϱ ''(Young Zone) ȭߴ.
Һ, ŴϽŸ =2009 Һ Ʈ Ű 'ŴϽŸ (recessionista)' ִ. ŴϽŸ ħü(recession) мŴϽŸ(fashionista) ռ ո ε ڶ ʰ ڽ ġϴ ´ ̴.
̵ ֽ Ʈ ǰ ǰ ݴ ִ Ŭ, ڶ, 21 ۷ι SPA 귣带 ȣѴ. Ȳ⸦ ǰ ϰ ִ Һ ȣ⡯ Ȱ, Ѵ. ֿ 귣忡 ǽϴ 'йи' 50~90% ̿ǰ ϴ ͵ ŴϽŸ ִ Һ .
, ۷ι 귣 Ʈ =İδ мǻ ıȭ ȹ 2015 3 ̻ ϴ 2009 ۷ι 귣 Ʈ ߴ.
Ȳ (ȼѼ̼мǡ۴ϡ̡ͳųΡMKƮ) 9 ü, Ȧ(̿ø), ̳(), ̼(ſ) 1 ü 12 귣.
İδ 12 ۷ι 귣 ü ۷ιȭ 强 ȹ̴. ̹ 귣 ۷ι 귣 , мǺ귣 ۷ι ߿ Ⱑ 븦 Ҵ.
Ŭ, dz Ÿ =2009 м Ȳ ϰ ִ Ŭ Ÿ ַ λߴ. ÷ üũ Ŭ ߴ. ȣȲ ȴ 1980 ȯϷ 屸 1980 Ư ȭ ƮƮ Ʈ尡 ߴ. Ư, ϸ 'Ŀ'̶ Ҹ ִ ϰ ĵ Ʈ ū α⸦ ȴ.